HR Excellence
The History of Our Company
A brief history
Established in 2016
Birch-HR is a Birmingham-based HR consultancy founded in 2016 by Samantha Hulson Birch-HR provides HR Consultancy services across the UK. Our HR consultancy provides expert support across all sectors.
Birch-HR is known for its bespoke, flexible services in Employee Relations, executive coaching and mentoring, workplace investigations, leadership development, training and mediation.
Samantha Hulson is the Managing Director of Birch-HR and a Fellow of the CIPD. She holds an ILM Level 7 qualification in Executive Coaching and Mentoring and brings over 25+ years of senior HR leadership and Managing Director experience. Her professional career includes leading transformation projects across sectors.
We are proud to have a talented team of HR professionals who bring significant experience and knowledge with a diverse range of skills to every client engagement.
Our consultants are CIPD qualified and have a proven track record in navigating complex leadership and people challenges. Whether supporting workplace investigations, delivering executive coaching, or facilitating mediation, leadership development or training our team is committed to delivering flexible, high-impact solutions that make a real difference.
Our Values
- Integrity – Acting with honesty and strong moral principles.
- Professionalism – Maintaining high standards in all interactions and services.
- Collaborative – Working together with clients and partners to achieve shared goals.
- Social Responsibility – Supporting causes and promoting ethical practices.
- Excellence – Striving for outstanding quality and results.
- Courage – Providing bold, responsive support in complex HR and leadership challenges.
“Your HR team are amazing”
Veronica Gosling, Headteacher, St John Vianney Catholic Primary School
Our Blog
News & Events
We provide regular HR news, briefing and training events for our clients. We provide thought leadership articles for HR, education and business national media.
Empowering People and Performance – Our Birch-HR Flexible HR Consultancy Offer
In today’s complex and fast-changing workplaces, organisations need agile, talented people-focused HR support that can flex to meet their challenges. Our Flexible HR Consultancy Offer is designed to do just that, providing practical, expert solutions that empower...
Menopause, the ER Bill & M-Power: Why Now Is the Time to Act
The UK is on the brink of a transformative shift in workplace equality. With the Employment Rights Bill set to make menopause support mandatory for large employers by 2027, organisations must prepare now, not just for compliance, but for culture change. For too long,...
Meet the Birch-HR Experts behind the scenes
In today’s fast-paced and increasingly complex workplace, organisations need more than just HR support, they need strategic partners who can effectively step in with confidence, experience, clarity, and credibility. That’s exactly what our team of CIPD qualified HR...
Enquire Today
We look forward to arranging a convenient time to establish how we can best support your current leadership with the delivery of both current and future HR priorities.